AAA Rims, Inc. was started in May of 1998 with the goal to provide the regular retail customer with refinished factory aluminum wheels at a great price. These wheels were, at that time, only really being sold into dealerships and body shops. Our goal was to bring the extreme cost savings of these wheels to the end user, and to do this via the internet. This is a niche market, and we felt that we needed the reach of the internet to survive.

Since 1998, we have evolved as a company in many ways. We've gone from a garage and a basement to a 15000 square foot warehouse here in Holland, MI. We've gone from a single supplier to now more than 30 suppliers. We went from selling OEM wheels to selling OE wheels, Replica Wheels, Steel Wheels, Tires, Custom Wheels, Hubcaps, Car Dollies, Tail Lights, Spinner Kits, and more! We invested in some of the best tire mounting and balancing equipment in the business to provide a full "mount and go" package for our customers. We sell to all 50 states, and have shipped to other countries including Germany, Mexico, Canada, and even Australia!

Because we have grown up in this community, we wanted to change our name to reflect our "heritage" so to speak. Our First Identity was a great one to get going with (first in the phonebook, and all that), but now we want to create a more specific and lasting identity for our company. Everyone who works here has grown up here in Holland, Michigan - a lake-side community (click here for proof). So, we are now Lakeshore Wheel & Tire, your one stop source for great Wheels, Tires and More! Thank you for visiting our new site!

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Last Modified: Monday, 31-Jan-2005 08:39:42 CST.

Lakeshore Wheel & Tire
10855 Paw Paw Dr.
Holland, MI 49424
Toll Free: 1.877.533.7467
In Michigan: 1.616.396.4976
Fax: 1.616.582.5947
8:30 A.M. - 5:30 P.M. E.S.T.